Top 10 UX Terms Every Founder Should Know
12 June 2025
Before You Launch Anything — Know These
If you're a founder or product leader working with designers, understanding UX isn't optional — it's essential. These terms help you collaborate better, make smarter decisions, and build products people actually want to use.
1. UX (User Experience)
What it means: The entire journey someone has with your product — from first click to final outcome.
Why it matters: UX is how people *feel* using your product. If it’s frustrating, they leave — even if it looks good.
2. Wireframe
What it means: A visual blueprint that outlines structure, not style.
Why it matters: Wireframes help teams align on *function* before wasting time on aesthetics.
3. User Flow
What it means: The steps a user takes to complete a task.
Why it matters: A great flow removes friction and confusion — and helps users succeed faster.
4. Usability Testing
What it means: Watching real users interact with your product to spot problems.
Why it matters: It’s not about what users say — it’s about where they struggle.
5. User-Centric Design
What it means: Designing with your actual users in mind — not just your team’s opinions.
Why it matters: Products succeed when they meet real needs. User-first = better business.
6. Onboarding
What it means: The first experience a user has with your product.
Why it matters: Great onboarding builds trust. Poor onboarding drives people away.
7. Persona
What it means: A profile of your ideal user based on real research and behavior.
Why it matters: Without personas, you’re designing in the dark.
8. Iteration
What it means: Making continuous improvements based on feedback and testing.
Why it matters: The best products aren’t born perfect — they’re built through learning.
9. Components
What it means: Reusable design elements like buttons, cards, and modals.
Why it matters: Components create consistency and save time across your entire product.
10. Accessibility
What it means: Designing for all users — including those with disabilities.
Why it matters: Accessible products are not only more ethical — they reach *more* people.
Final Thoughts
These 10 UX terms aren't just jargon — they're tools. When founders understand them, projects move faster, users are happier, and results speak louder.
Ready to work with a designer who speaks business *and* user experience fluently? Let’s talk →